vrijdag 24 juli 2009

The Branded Customer Experience of Tempe Improv

We have experienced the branded customer experience ourselves by going to one of the stand-up comedian shows of the Tempe Improv.

The logo of the Improv is very recognizable, it is a strong logo what makes you feel you go to a good comedy-club. The logo is colored black and white and the indoor interior of the Tempe Improv is also black and white, that is one way the customers experience the brand in the comedy club.

Another way customers experience the brand, is the popular stand-up comedians who perform at the Tempe Improv, because the Improv is known because of all the famous stand-up comedians that performed there.

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